Franchising Blog

Advice and commentary from industry experts.

College and Business Are Like Oil and Water

Being an entrepreneur is like wandering a forest with no path. Making twists and turns and choosing a direction based on the information you’ve gathered.

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Three Reasons Why Your Business Could Fail

The excitement and thrill of building a successful business from the ground up is difficult to top. 96% of businesses fail within the first 10 years.

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Monitoring your Consumer Sentiment Is Key to Selling your Franchise

In the franchise industry, franchisors can view comparisons and relationships between consumer satisfaction for the products or services a franchise offers.

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It’s the Market Before Location, Location, Location

By placing so much attention on the location franchisors can overlook the importance of the market the location is serving. Use Franchise Intelligence.

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Why Advertising on YouTube is a Marketers Dream

If in 2017 your marketing strategy does not have video content, your business’ growth plan will struggle to reach its ultimate goals.

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The TOP 4 Traits Of A Successful Franchise System

These traits lead to low franchisee turnover, an attractive investment opportunity, outlet growth and brand recognition and consumer satisfaction.

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