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If in 2017 your marketing strategy does not have video content, your business’ growth plan will struggle to reach its ultimate goals.

These traits lead to low franchisee turnover, an attractive investment opportunity, outlet growth and brand recognition and consumer satisfaction.

Acquiring data on specific franchise sectors and categories is a requirement that franchise industry professionals need to meet their objectives.

Email is expected and happens every day. It’s just email. It does its job, nothing more nothing less. I receive hundreds of emails a day.

In office communication, it’s critical to ensure everyone is on the right path, there are no blockers and everyone knows what they need to do.

In a recent study by the research team at Franchise Grade has indicated that 71% of franchise systems have 100 or fewer franchise units.

Owning a business is hard. Each venture has its differences – different customers, different go-to-market strategies, different business partners.

How much money can I make? This is the first question most people ask when they’re looking at a franchise investment. How much money can a franchise make?

Franchise brokers can add more value to their services and distinguish themselves by providing information on the market of the franchise location.

A good consumer experience is not a reason to invest in a franchise. It skews the decision-making process of a prospective franchisee from start to finish.