Blog
Advice and commentary from industry experts.
In Business Your Hand Does Not Shake . . . Ever!
As a business owner, you’re making hundreds of decisions daily. You have tough choices to make that can affect the company positively or negatively.
There’s More to a Franchise Than the Fees
The most immediate consideration is usually how much is the franchise fee and other ongoing payments like royalty and advertising fees.
The Two Traits You Need in A New Hire
After owning 4 successful businesses, in different business sectors, there are two common attributes my good hires have shared; Curiosity and Tenacity.
College and Business Are Like Oil and Water
Being an entrepreneur is like wandering a forest with no path. Making twists and turns and choosing a direction based on the information you’ve gathered.
Three Reasons Why Your Business Could Fail
The excitement and thrill of building a successful business from the ground up is difficult to top. 96% of businesses fail within the first 10 years.
Monitoring your Consumer Sentiment Is Key to Selling your Franchise
In the franchise industry, franchisors can view comparisons and relationships between consumer satisfaction for the products or services a franchise offers.
It’s the Market Before Location, Location, Location
By placing so much attention on the location franchisors can overlook the importance of the market the location is serving. Use Franchise Intelligence.
Why Advertising on YouTube is a Marketers Dream
If in 2017 your marketing strategy does not have video content, your business’ growth plan will struggle to reach its ultimate goals.
The TOP 4 Traits Of A Successful Franchise System
These traits lead to low franchisee turnover, an attractive investment opportunity, outlet growth and brand recognition and consumer satisfaction.
Crucial Statistics based on Franchise Industry Experience
Acquiring data on specific franchise sectors and categories is a requirement that franchise industry professionals need to meet their objectives.