A good consumer experience is not a reason to invest in a franchise. It skews the decision-making process of a prospective franchisee from start to finish.
We see careless and common mistakes limiting the marketability of your FDD. These mistakes negatively affect the credibility of your franchise opportunity.
Franchisors operate in a highly competitive environment it’s critical that franchise development staff have as much data on their competitors as possible.
Benchmarking your franchise system against your franchise category, franchise sector and individual franchises requires the right data.
At Franchise Grade, when speaking with top franchisor executives about their success, we noticed how much data they have on franchise competitors.
When considering a franchise prospective franchisees need to compare franchise opportunities to find the best investment that meets their resources.
Franchise brokers that are part of a franchise broker network represent multiple franchise systems. Using Franchise Intelligence is crucial for brokers.
A franchise business has a brand name, but the location determines the number of customers who enter the space and purchase products.