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Nebraska

With the third-highest opportunity share of new entrepreneurs in the country, Nebraska is a great place to open a franchised business.

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With the third-highest opportunity share of new entrepreneurs in the country, Nebraska is a great place to open a franchised business.

Besides the low cost of living, small business owners can also take advantage of the reputable universities and young professional community to find employees perfect for their new company. Small businesses employ the majority of the state’s workforce as well, accounting for over 96 percent of the jobs in the state. Nebraska’s population is also known for being one of the friendliest in the country, making it easier to network and gain a solid customer base. Word-of-mouth advertising is important in the state, even more so than traditional advertising and social media, which tells a lot about the people living there. There is state-backed help available for franchisees and small business owners as well, including the Omaha Small Business Network, which helps small business owners grow and helps them foster strong relationships with local lenders.