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Marriott Franchise Review

Marriott is graded based on our most recent research.

Franchise Facts

We offer franchises to operate Marriott Hotels, Marriott Resorts, Marriott Suites Hotels, JW Marriott Hotels, JW Marriott Hotels & Resorts, Marriott Marquis Hotels, and Marriott Hotel and Conference Centers. All franchised Marriott hotels in the United States and Canada are part of a single system. Marriott hotels are full-service hotels that cater to discriminating business and leisure travelers. The hotels range in size from approximately 100 to 2,000 guestrooms with a full-time hotel staff ranging from 100 to 3,000 associates. The hotels offer a variety of food and beverage options, including one or more restaurants and lounges, room service, catering, and banquet services. The hotels offer meeting rooms and ballrooms for meetings and social events. Business centers provide faxing, copying, and printing. There are dedicated recreational and fitness centers, frequently offering a swimming pool, whirlpool, and a separate exercise/equipment area. A Marriott Suites Hotel offers similar standards and amenities in an all “suite” hotel product. A Marriott Hotel and Conference Center offers similar standards and amenities to a Marriott Hotel but includes meeting space and other facilities that meet or exceed the standards for conference centers established by the International Association of Conference Centers.

How much does a Marriott franchise cost?

Marriott has a franchise fee of up to $120,000, with a total initial investment range of $68,748,590 to $147,593,490.

  • Initial Franchise Fee: $85,000 to $120,000
  • Total Investment: $68,748,590 to $147,593,490
  • Working Capital: $3,900 to $5,400
  • Royalty Fee: 9.0%

The initial cost of a franchise includes several fees -- Unlock this franchise to better understand the costs such as training and territory fees.

How much does a Marriott franchise make?

Franchise profits depend on a number of variables, including local demand for your product, labor costs, commercial lease rates and several other factors. Typically, franchise profits are proportionate to the size of investment. We can help you figure out how much money you can make by reviewing your personal situation. Please unlock this franchise for more information.

How many franchise locations do they have?

As of the 2016 Franchise Disclosure Document, there are 225 franchised Marriott locations in the USA.

Are there any Marriott franchise opportunities near me?

Based on 2016 FDD data, Marriott has franchise locations in 41 states. The largest region is the South with 92 franchise locations.

AK
AL
AR
AZ
CA
CO
CT
FL
GA
IA
IL
IN
KS
KY
LA
MA
ME
MI
MN
MO
MS
NC
NE
NH
NJ
NM
NV
NY
OH
OK
OR
PA
RI
SC
TN
TX
UT
VA
WA
WI
WV


This franchise is expanding into new markets and might be available near you. One of our franchise experts will have detailed knowledge about this brand. Unlock to learn more and connect with our experts.

Last Reviewed: 2016

Sector: Lodging
Category: Hotel

Marriott Franchise Stats

Total Investment
$68,748,590 - $147,593,490
Franchise Fee
$85,000 - $120,000
Franchise Agreement
Initial Term
20 Years
Renewal Term
N/A
Franchisee Outlet Growth
2013
198
2018
225
Ongoing Fees
Royalty
9.0%
Ad Fees
1.0%
# of Franchised Outlets
225

Additional Questions

Do they provide any initial training and opening assistance?

Yes, they have an initial training program of 662 hours. This includes 591 hours of classroom training and 71 hours of on-the-job training. In their FDD they outline who’s in charge of the training. Unlock to find out more.

Online 0
On-the-Job 71
Classroom 591
Total 662

Do they offer Territory Rights?

Marriott does NOT offer territory protections.

Do they have computer and technology support in place?

Yes. Marriott offers comprehensive support for franchisees. Unlock this franchise to find out more details.

When did they begin franchising?

They began franchising in 1968. The average Hotel franchise began franchising in 1998.

Do they offer financing support?

Yes, you can also click here to fill out our affordability calculator and understand your financing options.
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  • How many new outlets have they sold in the last 5 years?
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  • Do they operate any company or affiliate outlets?
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