--- title: "Mrs. Field's Franchise: Cost, FDD Analysis & Review" description: "Explore the Mrs. Field's franchise. Investment: $256K-$416K. 129 locations. Grade: d. Financial performance disclosed. Coffee, Tea & Specialty Beverages." url: "https://www.franchisegrade.com/best-franchises/brand/mrs-fields" canonical: "https://www.franchisegrade.com/best-franchises/brand/mrs-fields" markdown_url: "https://www.franchisegrade.com/best-franchises/brand/mrs-fields.md" type: "FranchiseBrand" brand: "Mrs. Field's" sector: "Fast Food & Fast Casual Restaurants" category: "Coffee, Tea & Specialty Beverages" investment_low: "255995" investment_high: "415500" total_units: "128" grade: "D" operating_model: "Owner-Operator | Multi-Unit | Semi-Absentee" --- # Mrs. Field's Franchise: Cost, FDD Analysis & Review Explore the Mrs. Field's franchise. Investment: $256K-$416K. 129 locations. Grade: d. Financial performance disclosed. Coffee, Tea & Specialty Beverages. ## At a glance - **Brand:** Mrs. Field's - **Sector:** Fast Food & Fast Casual Restaurants - **Category:** Coffee, Tea & Specialty Beverages - **Total initial investment:** $255,995 – $415,500 - **Total units (FDD Item 20):** 128 - **FranchiseGrade grade:** D - **Operating model:** Owner-Operator | Multi-Unit | Semi-Absentee - **States with locations:** AL, AK, CA, CO, DE, FL, GA, ID, IL, IN, KS, LA, ME, MD, MA, MI, MO, NV, NJ, NY, NC, OH, OK, PA, TN, TX, UT, WI ## Mrs. Field's — franchise facts ### What is the total initial investment required to open a Mrs. Field's franchise? Total investment ranges from $255,995 to $415,500, covering franchise fees, equipment, build-out, and initial operating capital. This range accommodates varying site sizes and market conditions across the franchise system's diverse geographic footprint. ### What is the initial franchise fee for Mrs. Field's, and what does it cover? The franchise fee is $35,000, payable upon agreement signing. This fee grants access to brand use, proprietary recipes, initial training, and the company's established operational systems. ### What ongoing fees, royalties, or required contributions do Mrs. Field's franchisees pay? Franchisees pay a 6% royalty on gross revenues and contribute 3% to the national advertising fund. These ongoing fees support system-wide marketing, product development, and operational support services. ### What financial requirements must candidates meet to qualify for a Mrs. Field's franchise? Franchisees should have liquid capital of approximately $100K-$150K and net worth exceeding $400K to qualify for financing and operations. Lenders typically require demonstrated business experience and strong credit profiles. ### Are financing options or third-party funding programs available for Mrs. Field's franchisees? Many franchisees utilize SBA loans, conventional bank financing, or equipment leasing to cover initial investment costs. The franchisor can provide guidance on preferred lenders familiar with food service franchise models. ### What initial training does Mrs. Field's provide to new franchise owners? Comprehensive training includes 24 hours of classroom instruction and 17 hours of on-the-job training covering operations, baking techniques, beverage preparation, and customer service. Training prepares owner-operators and key staff for successful location launch and ongoing management. ### What ongoing support and resources does Mrs. Field's offer after opening? The franchisor provides continuous operational support, marketing assistance, supply chain management, and periodic refresher training. Franchisees access regular communication channels, system updates, and best practice sharing among the franchisee network. ### Does Mrs. Field's assist with real estate and site selection for new locations? The franchisor provides guidance on site selection, analyzing demographics, traffic patterns, and local competition. High-visibility neighborhood retail locations or inline spaces in established shopping centers typically perform best. ### What does the day-to-day role of a franchise owner look like with Mrs. Field's? Owner-operators manage staff scheduling, ensure product quality, oversee customer service, and handle local marketing and community engagement. Daily responsibilities include baking oversight, inventory management, and financial tracking. ### Can Mrs. Field's be operated as an owner-operator or semi-absentee franchise? This concept works best with owner-operator involvement, especially during startup phases and peak hours. While managers can handle day-to-day operations, franchisees should expect regular on-site presence to maintain quality standards and community relationships. ### What type of lifestyle and time commitment should owners expect with Mrs. Field's? This franchise suits entrepreneurs who enjoy early mornings for baking operations and value direct customer interaction. The lifestyle requires hands-on involvement but offers stability and community connection beyond pure profit focus. ### What territories or markets are currently available for Mrs. Field's franchise ownership? The franchise operates in 29 states with 129 total locations. Territory availability varies by market; potential franchisees should inquire about specific areas of interest and expansion opportunities. ### Does Mrs. Field's offer multi-unit ownership or expansion opportunities? Qualified franchisees demonstrating strong performance may have opportunities to develop multiple locations within their territory or region. Multi-unit development agreements can be negotiated with corporate based on franchisee capabilities and market potential. ### Are area development or master franchise opportunities available with Mrs. Field's? Area development agreements allow experienced franchisees to develop multiple units across defined territories over specified timeframes. This pathway suits entrepreneurs with capital, operational expertise, and ambitions for larger-scale development. ### How does Mrs. Field's approach unit-level profitability and financial performance? Profitability depends on location quality, operational efficiency, and local market conditions. Prime locations with strong traffic and community presence typically generate positive cash flow, though startup periods require patience and working capital management. ### What sets Mrs. Field's apart from competitors in its market segment? Mrs. Field's differentiates through premium baked goods quality, specialty beverage offerings, and neighborhood community focus. The established brand recognition and artisanal approach distinguish it from chain coffee shops and quick-service competitors. ## Research this brand - Full profile: https://www.franchisegrade.com/best-franchises/brand/mrs-fields - Compare it side by side: https://www.franchisegrade.com/compare - Check affordability against your capital: https://www.franchisegrade.com/affordability-calculator - Franchise terms used above: https://www.franchisegrade.com/tools/franchise-glossary --- *Source: [FranchiseGrade](https://www.franchisegrade.com) — independent, FDD-derived franchise research.* *Cite this page as: https://www.franchisegrade.com/best-franchises/brand/mrs-fields* *Training, indexing and quotation are permitted — please attribute and link to the source URL above. Full-text reproduction of the whole page is not. Licensing: privacy@franchisegrade.com*